Social Media for Councillors

  • Date:

    4 July 2019

  • Location:

    28 Margaret St Sydney NSW

Location Date
Sydney 4 July 2019
Sydney 18 October 2019

Leaders today are judged not only on their ability to communicate but on their readiness to understand and adopt new forms of communication.

This interactive workshop will give Councillors and Management an overview of the most influential social networks and their value, and show them how to use social for their benefit and that of Council’s, so their social presence positively impacts business objectives.Participants will be provided with strategies and tactics to support their Council's overarching business and communication priorities.

Learning will also be supported with a range of resources including:

    - A social media 101 guide

    - A guide on how to engage on Facebook

Content - Social Media for Councillors

Participants will develop skills and knowledge in:  

  • Social media fundamentals: the types of social media networks and which ones will work for Councillors.
  • How to build your brand as a Councillor on social media.
  • Your responsibility as a Council representative on social media.
  • How to engage with your community on social media and build a following.


This workshop is interactive and hands-on, so please bring your laptop, tablet or smartphone to the workshop.

The facilitator will engage you in demonstrations, discussions and practice activities to assist understanding and application of Social Media strategies.


Janine Marin comes has worked in digital marketing across various levels of government, the most recent being with the NSW Department of Justice where she developed and led the social media strategy and overall management of social media for the Department. However, it was her time working for local government where her passion for digital and government began and continued to grow, so much so that Janine has just launched Digital Honey a creative communications and marketing solutions agency catering to the government and the public sector